OUR SERVICES

At CARO we believe in building personal relationships with our clients and working together to build dramatic results that truly drive initiatives.  15+ year veterans in the fashion industry, our teams work with you to build a plan of action that will bring your business to new levels of success.

CREATIVE CONSULTING

BRAND DEVELOPMENT + FASHION PR

EDITORIAL PLACEMENT +  DIGITAL INFLUENCER RELATIONS  +  CELEBRITY STYLING

STRATEGIC INFLUENCER GIFTING  +  VIP EVENTS + BRAND EXPERIENCES

LAUNCHES + PRESENTATIONS

SOCIAL MEDIA MANAGEMENT  +  CONTENT DEVELOPMENT


OVER THE YEARS: CARO STORIES + CREDITS

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Harlyn went from newbie indie designer to national "it girl" label sold at Anthropology and ShopBop ... CARO worked with the design and business teams from the time the line was conceived through 6 seasons and generated "ah hah" moments and placements; working with the designer's muse Jenny Lewis (singer, songwriter) and top target media outlets every month due to careful strategy and execution.  CARO provides valuable feedback and direction as well as strong communication with the client's in-house team.  BUT it was when Taylor Swift came out in head to toe Harlyn for the Victoria Secret show in 2015 wearing it for all press promotions in print and digital... that was a real affirmation of our work and the brand's ability to compete with the best of them.

Styling Kristen Stewart in a classic grey Bloch ballet flat for the Oscars. When Kristen injured her foot and needed something red carpet worthy for this important red carpet appearance, her stylist contacted CARO to help, where she came and selected a BLOCH ballet flat for her A-list client and Kristen received rave reviews and more than half a million press impressions.

Working with Beyonce's stylist to secure more than 5 repeat appearances in our client for her highly publicized family vacation, showing even an international powerhouse like Beyonce will wear what she likes, in this case: dRA which received feature and mention in Vogue, Harpers Bazaar and InStyle and quickly catapulted the brand from obscurity to national recognition.  Beyonce, Jessica alba, Jennifer Lawrence, Sienna Miller, amd Elle Fanning were all styled in dRA via CARO Marketing and their network of celebrity stylists.

 

 

Paul & Joe, a Parisian ready-to-wear collection, surprisingly didn't start with the US attention it deserved, but CARO was able to turn that around.  Sophisticated planning and execution of their US PR while coordinating among all teams, CARO secured US editors from Style.com, Vogue US, Marie Claire and Interview plus key influencers including Leigh Lezark, Miranda Kerr and Mia Moretti to sit in the front row of the Paul & Joe Paris runway show.  Results generated by CARO  for more than 4 years, and garnering positive reviews on Style.com which led to rapid US distribution for the label.



BRAND HISTORY & HIGHLIGHTS

MANREPELLER.  BLOGGER STYLING.  TSEMAYE BINITE.

MANREPELLER.  BLOGGER STYLING.  TSEMAYE BINITE.

LADYGUNN. EDITORIAL. COYE NOKES.

LADYGUNN. EDITORIAL. COYE NOKES.

CAILIN RUSSO. EDITORIAL. BURNING TORCH. Aaron Smith

CAILIN RUSSO. EDITORIAL. BURNING TORCH. Aaron Smith

REFINERY29 FEATURE.  HARLYN.

REFINERY29 FEATURE.  HARLYN.

VOGUE EDITORIAL.  EGG BY SUSAN LAZAR.

VOGUE EDITORIAL.  EGG BY SUSAN LAZAR.

NEW YORK FASHION WEEK. SEPT 2015. CARMEN STEFFENS. DREW BARRYMORE.  TONI GARRN. ADRIANA LIMA.

NEW YORK FASHION WEEK. SEPT 2015. CARMEN STEFFENS. DREW BARRYMORE.  TONI GARRN. ADRIANA LIMA.

DESIGNER

PAUL & JOE

RAZAN ALAZZOUNI 

HAIZEN WANG

ASHI STUDIO

TSEMAYE BINITE 

BURNING TORCH 

VASSALLO

ELKIN

BROSE 

CATHERINE MALANDRINO 

ODAY SHAKAR

LAUREN MOFFATT 

HARLYN

HOPELESS LINGERIE

 

CONTEMPORARY

LINE & DOT 

ARYN K

DRA CLOTHING

RAVEN + LILY

MCGINN

ADELYN RAE

PLASTIC ISLAND

SW3 BESPOKE

MOTEL ROCKS

TOGGERY

YMI 

RUNE NEW YORK

LA+TS BRAND

DELIKATE RAYNE

BISHOP OF SEVENTH

STROM

BELLEN BRAND

MISS ME

MONTIEL

RIP CURL

PINKY OTTO

P'OSTAGE

PAUL & JOE SISTER

 

ACCESSORIES

TOMS SHOES

PAUL & JOE 

BLOCH SHOES

LANCASTER PARIS

MARIE TURNOR

KATHERINE KWEI 

COYE NOKES

CARMEN STEFFENS

MECHAR

HARE + HART

SHELLY'S OF LONDON

MISS L FIRE

MR COLLECTION

HOBO

LENA ERZIAK 

URBAN ORIGINALS

 

KIDS

EGG BY SUSAN LAZAR

MINI DRA

BLOCH

LITTLE PAUL & JOE

 

BEAUTY/WELLNESS

MARIO BADESCU

TRESTIQUE

NAPOLEON PERDIS

GLOW BIO

ALIIGN

 

LIFESTYLE/HOUSEWARES

HARE + HART

PAUL & JOE

BURNING TORCH

LAUREN MOFFATT

RAVEN + LILY